Export Marketing Strategy for KTW

Through the SME support programs the EBRD, Vinium has been invited to work closely with the team of Kakhetian Traditional Winemaking in Tbilisi to deliver a Strategic Marketing Plan for the holding. The ever increasing wine group is developing fast in Georgia and already boasts several production sites throughout the country with traditional Kvevri cellars and contemporary wineries using the most modern facilities. Through our support, we have identified the core brands for the company and are working closely with designers, marketeers and viticultural experts to develop KTW into the leading winery from Georgia.

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